The perfect blend of strategy and technology to make your marketing efforts more efficient and effective.
Marketing automation simplifies marketing across different channels with the use of technology. By automating repetitive tasks such as email marketing, social media posting and even ad campaigns, and personalizing experiences to target audiences, marketing teams can save time while improving results.
Streamlining your marketing efforts and using data to help personalize your communication helps move leads through the sales cycle and maximize the ROI of the overall campaign. This aligns sales and marketing teams even more!
12.2 % reduction in marketing overhead
An 80% increase in leads generated
14.5% increase in sales productivity
Every business is unique, therefore it's important to understand your team's goals when it comes to scaling your marketing strategy. Some important factors to determine include:
• Budget Range and Business Needs
• Ease of Use
• Reporting & Analytics Capabilities
• Integration Options
• Portal Limitations
A tool is only as powerful as the strategy implemented within it. Therefore, if your team does not fully adopt a marketing automation platform, you may not get the most of your investment.
Modern Driven Media partners with HubSpot as our preferred marketing automation platform. Since establishing our partnership in 2016, we’ve seen firsthand how HubSpot can streamline marketing processes, support more personalized communication, and give teams better visibility into customer data and activity.
HubSpot continues to invest in improving their platform, which is why we recommend it as a strong option for growing teams. Interested in learning more about what marketing automation could look like for your organization? Reach out to our team.
With marketing automation, time-consuming tasks are handled automatically, giving you more time to develop creative campaigns, analyze data, and engage with customers on a deeper level.
Marketing automation enables better targeting and personalization, ensuring that resources are allocated to the right audience at the right time, leading to improved campaign effectiveness and higher return on investment.
With marketing automation, businesses can handle larger volumes of leads and customers without sacrificing the quality of engagement, allowing them to expand their reach, target new markets, and grow their customer base more effectively.
Interested in learning more?
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CONTACT
267.982.4044
info@moderndrivenmedia.com
590 Lancaster Ave, Ste 110,
Malvern, PA 19355
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